Oceanseen
Completed: January 2024
We were thrilled when Oceanseen’s project came our way. They sought an aesthetically pleasing brand that seamlessly integrated with a website dedicated to all things ocean-related, complete with blog and shop functionalities. Creating a unique and memorable “look” was essential to build brand recognition, especially for a blog where readers repeatedly return for valuable information.
The foundation of our redesign was Oceanseen's original icon – three lines, one elegantly curved to resemble a wave. To complement the icon, we selected a clean, condensed font that feels fresh, paired with a monospace font for added visual interest.
The colour palette drew its inspiration entirely from the ocean – as it should! We also incorporated a minty green and bubbly pink to add some variety to the mix. We designed Oceanseen's website with several blog-style pages for their varied content, along with a shop section for their ocean-themed goodies. The outcome is a chic design that truly represents Oceanseen – we are so happy with the results of this project!